Built around real campaign work
The product follows the way music teams already brief creators, approve posts and report results.
TAE gives labels, agencies and artist teams one operating system for creator outreach, approvals and live reporting, from first offer to final client result.
Built for the teams behind the release
The Audience Engine is a UK software company based in Bristol. We build practical campaign infrastructure for labels, music agencies and artist teams that have outgrown spreadsheets and disconnected reporting tools.
The product follows the way music teams already brief creators, approve posts and report results.
Customers work directly with the people building TAE, so useful feedback reaches the product quickly.
Start with a few campaigns and add capacity without changing tools or rebuilding your creator database.
Create the campaign, send creator offers, approve submitted posts, prepare payouts through Wise or PayPal, and share the live client report. Every step updates the same campaign record.
Campaign and audio setup
Add the artist, strategy, brief and TikTok audio URL. TAE takes the first sound-usage reading immediately and keeps later readings with the campaign.
Creator onboarding and offers
Creators set their rate, content type, country and payout contact. The team sends an offer with the agreed amount, currency, message and deadline.
Submission review
Accepted creators submit their TikTok link inside the portal. Teams can review, approve, reject or withdraw work with the full campaign history attached.
TikTok reporting
Approved TikToks sync views, likes, comments, shares and interactions. Audio usage is read daily, with clear warnings when a post becomes private or unavailable.
Payout coordination
Creators verify a payout email and choose bank transfer via Wise, PayPal or an external method. After approval, teams can prepare payment, record the reference and track its status without storing bank details in TAE.
Client reporting
Create a branded public report link for the artist or label, filter campaign performance by date range and export a monthly PDF when it is needed.
Campaign control centre
Midnight release campaign
28
21 live · 7 awaiting approval
84%
42 of 50 deliverables cleared
Next actions
Everything blocking launch, prioritised.
The dashboard shows what has been offered, accepted, submitted, approved, paid and reported. Creators receive the campaign details in their portal, while public client links expose performance without exposing the operational workspace.
Offer acceptance, deadline and agreed fee kept together
Submitted, approved and live-post states the whole team can see
Verified Wise, PayPal or external payout contact before payment
Payout status and provider reference tied to approved work
Public reporting links that never expose campaign operations
Early customers receive lower monthly pricing while helping shape the product. Every plan includes the core campaign, creator and client-reporting workflow.
Launch
Founding rate for 12 months. Normally £149.
For small teams replacing spreadsheets with a proper campaign workflow.
Campaigns
8 active
Seats
3 seats
Activations
200
Creator CRM and campaign operations
Branded live client reports
Post and TikTok audio tracking
Email onboarding support
Growth
PopularFounding rate for 12 months. Normally £299.
For agencies and labels running several creator campaigns at once.
Campaigns
20 active
Seats
8 seats
Activations
600
Everything in Launch
Verified TAE Creator Network access
Branded TAE workspace subdomain
Monthly PDF report exports
Priority onboarding and support
Partner
Founding rate for 12 months. Normally £549.
For established teams that need more capacity and a tailored rollout.
Campaigns
50 active
Seats
20 seats
Activations
1,500
Everything in Growth
Customer-owned dashboard and report domain
Workspace migration support
Quarterly workflow review
Enterprise
Need more capacity?
Custom campaign capacity, seats, network access, and onboarding for larger teams.
Bring creators, approvals, live posts and client reporting into one clear workflow your team can rely on.